Humor and the advertisement go together really well. Have you ever seen a commercial so annoying that if you would see it one more time you would just get up and go to buy the product to understand what the big buzz is about? Or commercial that was so funny that you had to get up and call your closes friends to share the great joke? Funny and annoying advertisement not only plant a bug in your head but also selling the product to you at the same time because with out you even realizing it, when you will be in the store and you will catch the product from the advertisement by just corner of your eye the bug that was planted in your head explode. Humor and the advertising make more than just selling the product. It makes people remember the actual commercial and if it funny and people will be interested and remember it they will spread it farther and farther for long period of time and the product will sell it self even way after the last commercial left the broadcasting because it will still run the minds of people, in the brains of consumers.
The point is that the commercials are here not to only sell the products, but to also break the boundaries and come up with something new. It is extremely challenging topic and it is almost never ending race for the popularity in the audience. Creating the real advertising in any kind of media for instance: TV, newspapers, flayers, billboard, radio or even Internet is not about only selling the product but mainly about attracting people to look at it and remember. Truly funny adverts are going to be here with us forever.
The annoying kinds of commercials have a big potential they that the annoying habit to stay in your head for extremely long period of time, and sometimes they will never even disappear. It is important to realize that it does not have to be a whole annoying advertisement it could be only one little part of even the funny one. It can be a jingle of an image but still it falls into category of annoying because you hear it over and over again. Only problem with the annoying advertisements is that if you really cross the line and make it extremely annoying adverts it can turn against you because the broadcasting companies will start to loose their audience.
The fight of public’s attention between the annoying advertisements and the funny adverts is a winner by far the funny one. The main problem with annoying advertisement is that you do not have any hard feeling or concerns about forgetting the advert because it just made your life miserable. And studies show that if a person has a bad experience with a product or in this case commercial they share it with approximate average of fifteen people. But this has a catch, the question is if the discussion about this negative experience will profit into the companies aim or the group involved will just state that this commercial is bad and that is the end of it. But on the other side the funny advertisements of any kind can be passed from person to person and it takes some to disappear for good if they even ever will. And from my own experience the funny ads are often replaced by newer ones and current ones. Humor and advertising belongs together.
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