Saturday, May 15, 2010

Introduction

Advertising is at its peak, which is constantly growing into larger scale. The world is recently full with different kinds of advertising all across the media in different forms; newspapers, flyers, radio, Internet and television. It is a trend that we cannot stop because people produce more and more ideas and of course all of these products have to be somehow sold or made into a profit.

But how in this world, which is almost drowning in advertising, can your advertisement be the one that the people will notice? What makes people to notice the advertisement? Is it the color,the theme, the sound, the idea, design, the joke, the words that are used or is it the other way around, the fact that it is everywhere and annoying? I believe that the humor sells even there are funny adverts that do not work, on another hand there are so many good advertisements that are just unforgettable and sell the product. Even after that the advertising leaves the media. I would also like to mention the annoying ads that are trying to be funny but it does not do the trade.

That is what I would like to focus on this blog, to find out if the humor is really making us remember the advertisements and if we remember what it was trying to sell.

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